VINYL COMEBACK: Why Is Gen Z Crazy About Analog Sound?
Despite vinyl records being considered a “luxury item” for Gen Z, a report from Vinyl Alliance found that 80% of Gen Z respondents own a record player, and 76% buy records at least once a month. The Vinyl Alliance surveyed 1,100 people aged 13-28, along with 552 millennials and 500 Gen Xers from various countries, including the UK, US, and Germany.Gen Z participants...

